HCD (human-centred design): How to create and improve products and services

This HCD course will teach you how to navigate a wide range of complexities in your work, including multiple stakeholders (often with conflicting interests), tight budgets, changing work environments, and meeting the diverse needs of end-users.

Human-centred design (HCD) provides evidence-based methods for solving problems, identifying opportunities, and navigating complexity. Commonly used in design and management frameworks, HCD enables solutions by involving human perspectives in all steps of the problem-solving process.

This training course aims to provide the tools to unlock better social outcomes and solve problems with HCD. You will learn to apply HCD to designing and improving products, services, digital, and physical experiences in both the private and public sectors/government industries.

You will leave this training course with the knowledge of how to address mindsets and methods from a people-first perspective, the ability to tap into the power of iteration and work visually, and frameworks to guide both divergent and convergent thinking.

Who is this course for?
  • Anybody who wants to learn about HCD
  • Teams that are developing HCD capabilities
  • Leaders & Managers implementing HCD in their organisation
Benefits
  • Identifying and aligning stakeholders

  • Research scoping with stakeholders
  • User research techniques
  • Understanding raw data and insights
  • Problem space exploration
  • Co-design Ideation
  • Experimenting with prototype solutions
  • Refining the solution and testing
About the course

 This course is conducted remotely in two sessions (4 hours per day) and is a highly interactive and practical, facilitated program. By the end of the training, participants will have access to a comprehensive library of techniques that can be applied in their own contexts.

Day 1
An introduction to HCD and Its benefits
Influencing stakeholder mindsets and behaviours
Aligning stakeholder goals
Research plan workshop
Research techniques
Creating persona archetypes & user journey maps
Understanding and prioritising problem spaces
Problem space workshop
Problem severity workshop
Resources, Reflection and Feedback
Day 2
Reframing problem spaces with a statement (How Might We?)
Solving the right problems
Concept testing for DVF (Desirability, Viability, Feasibility)
User testing types
Understanding the service front and back stages
Mapping the current and future states
Continuous improvement
Embedding HCD into your organisation
Measuring HCD maturity and next steps
Tools for the course

We’ll use Teams/Zoom/Google Meet and Miro.

You won’t need a Miro account, but you’ll need to be able to access Miro on a desktop or laptop computer. If Miro is not accessible on a work device, you may be able to request your IT department to grant you access, or you can use a personal computer.

Price

$660 AUD inc. GST per participant
(Minimum participants 5, maximum 30)

In-person courses

Would you prefer to run these sessions in person within your organisation?

» Contact us to find out more.